RECONNECT

Logo design and website creation for a new UK-based executive coaching company.

The brief →

Garath Symonds approached me a few months before launching his executive coaching company needing a logo and a website. He had the name and the vision, but needed assistance bringing everything to life.

The brief →

Garath Symonds approached me a few months before launching his executive coaching company needing a logo and a website. He had the name and the vision, but needed assistance bringing everything to life.

Reconnect: typical services icon
Reconnect Executive Coaching logo
Reconnect Executive Coaching symbol
Reconnect green swatch
A laptop on a coffeeshop table with the Reconnect website homepage on its screen

The solution →

The idea behind the Reconnect name is that often leaders, their teams and their organisations become disconnected, and Reconnect executive coaching is there to help. Once the desired reconnect has been achieved, the aim is that it doesn’t happen again. To this end, the logo I designed connects the letters C and O into an infinity symbol.

The symbol is also a metaphorical path: one laid out for each client to interact with and follow, but one where the learning is continuous.

The solution →

The idea behind the Reconnect name is that often leaders, their teams and their organisations become disconnected, and Reconnect executive coaching is there to help. Once the desired reconnect has been achieved, the aim is that it doesn’t happen again. To this end, the logo I designed connects the letters C and O into an infinity symbol.

The symbol is also a metaphorical path: one laid out for each client to interact with and follow, but one where the learning is continuous.

Reconnect Executive Coaching typical website page
Reconnect Executive Coaching typical website page
Reconnect Executive Coaching typical website page
Reconnect Executive Coaching typical website page
Reconnect Executive Coaching typical website page
Reconnect Executive Coaching typical website page
Reconnect Executive Coaching typical website page
Reconnect Executive Coaching typical website page
Reconnect Executive Coaching typical website page
Reconnect Executive Coaching typical website page
Reconnect Executive Coaching typical website page

The website is modern, detailed and engaging. Besides the use of both portrait and abstract photographs, I designed detailed icons to visually represent each service offering. I wanted these to exist as mini-stories in their own right with a distinct personality.

A booking system was created to allow potential clients to automatically book a discovery call with Garath via Zoom, and for new clients to book their future sessions as simply and quickly as possible. You can visit the website here.

Russ was recommended to us and we weren’t disappointed. He built our brand and site with us, listening and responding to our changing needs with professionalism and grace. The process felt really smooth, when we asked for something he would do his best to accommodate, researching when necessary, then implementing the best and most cost effective solution available. Russ is a great designer and creative as well as a technician, making MR.SMiTH something of a one stop shop. He is a joy to work with and we’ll definitely be working with him again.

GARATH SYMONDS

Founder and Executive Coach, Reconnect, UK

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